Dick’s/Golf Galaxy along with Callaway Golf needed a fun promo video to get golfers in-store to take advantage of 4x Points on AiSmoke clubs.
I came up with this idea as soon as I saw the brief and read that the Good Good guys could potentially be apart of it. I wrote the script for this spot (which aired on TV even though it was originally only meant for social media) and even held the cue cards for the talent on shoot day.
Creative Background: Youtubers, Good Good, are pros at celebrating an ace. So when Dick’s announced their ace of a promo, we swapped their tee time for a call time and had our cameras ready to roll.
Writer: Me
CD: Matt Phelan
ACD: Devin Jones
Art Director: Janielle Kelly
DP/Director: Dave Friz
Agency: Taco Truck Creative
BONUS:
Here’s my inspiration for this spot. From the Good Good guys themselves.